You must be wondering how the AUDI was born. I'll tell you about the origin of the German automobile manufacturer AUDI.
The company was founded by August Horch in 16 July 1909 and its headquarter is in Ingolstadt, Germany.
On the 14th of November 1899, August Horch established the company A. Horch & Cie. in the Ehrenfeld district of Cologne, but because dispute between him and the supervisory board, he had to leave the company. A few years later, he established a second company, Horch Automobil-Werke GmbH. The company traces its origins back to 1909 and August Horch. The first Audi automobile, the Audi Type A 10/22 hp (16 kW) Sport-Phaeton, was produced in 1910 in Zwickau.
In 1909, Horch was forced out of the company he had founded.He then started a new company in Zwickau and continued using the Horch brand. His former partners sued him for trademark infringement, and the German Supreme Court finally determined that the Horch brand belonged to his former company.
Since August Horch was barred from using "Horch" as a trade name in his new car business, he called a meeting with close business friends, Paul and Franz Fikentscher from Zwickau, Germany. At the apartment of Franz Fikentscher, they discussed how to come up with a new name for the company. During this meeting, Franz's son was quietly studying Latin in a corner of the room. Several times he looked like he was on the verge of saying something but would just swallow his words and continue working, until he finally blurted out, "Father – audiatur et altera pars... wouldn't it be a good idea to call it audi instead of horch?"
"Horch!" in German means "Hark!" or "hear", which is "Audi" in Latin. The idea was enthusiastically accepted by everyone attending the meeting.
The first Audi car, the Type B, 10/28PS was delivered early in 1910.
